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Christophe Pelletier
  • Vancouver BC
  • Canada
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Christophe Pelletier's Page

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Hello,

 

My name is Christophe Pelletier.

 

I am the owner of The Happy Future Group Consulting Ltd, a consulting firm based in Vancouver. The food and agriculture division of this company is called The Food Futurist.

 

The firm's mission is "To help the clients challenge today’s certainties, shape the future, and manage the transition with a targeted and practical action plan for the coming 10 years and beyond".

 

The Food Futurist offers seminars and strategic consulting in the areas of market-driven food value chains, policy making and business organization.

 

I have a broad extensive international business experience, and a MSc. from the Institut National Agronomique Paris-Grignon.  I have been active in beef, dairy, animal feed and nutrition, pork, poultry and aquaculture. I have filled positions in scientific and technical support, planning, logistics, quality control, sales & marketing, plant management and senior executive level. I have lived in three countries, conducted business on four continents, and speak five languages.

 

I am  the author of two books: 

 

For more information, please visit my website at The Food Futurist

 

Other interesting links:

Christophe Pelletier's Blog

Rise of the Asian middle class and the competition for animal protein

The size of the world population is among the most significant changes for the future. There are many challenges, as the media tell us on a daily basis, but there are opportunities. The first and the main of these opportunities is the population increase itself. In the coming four decades, there will be two billion more people to feed. Never before, has humanity seen such a demand increase. This means that farmers and food suppliers do not have to worry about a lack of market opportunities.…

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Posted on March 13, 2012 at 8:35am

The danger of a weakening US dollar

The global economic situation is still fragile, and one of the symptoms is the nervousness about currencies. All it takes is a rumor to see a particular currency drop within minutes. The actions taken by central banks during the financial crisis have consequences. The amount of debt and the ability, or inability, of individual countries to manage the situation will influence the relative strengths of all currencies.

One currency has a special status. Because of the economic and…

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Posted on December 23, 2010 at 12:25pm

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At 1:47pm on January 23, 2011, OntAG Admin said…

Sorry for any SPAM message! The sender has been removed. In order for ease of use of the site we let people post before they are approved. Hopefully we won't have to be stricter on our Ontario Ag Community website. Take Care, Sandy Dales  sandy.dales@farms.com

 
 
 

Agriculture Headlines from Farms.com Canada East News - click on title for full story

Ontario Grows Most of the Nation's Celery

Celery may not be Canada's largest vegetable crop, but it remains an important specialty vegetable for fresh markets.

University of Guelph Receives $1 Million Gift to Advance Sustainable Materials Research and Bioeconomy Growth

A $1-million gift from The WB Family Foundation will help University of Guelph researchers accelerate the development of sustainable materials made from agricultural and forestry byproducts.

Pulse Market Insight #303

Faltering Monsoon Is Central to the Pulse Outlook For pulse markets, few things matter more than the Indian monsoon and this year’s version has been erratic. June rainfall came in well below average, and while a burst of heavier rain in late June and early July briefly narrowed the gap, volumes dropped off sharply again right in the middle of the main planting window. Rainfall amounts picked up again in late July, but the cumulative monsoon rainfall is still running 16% below the long-term average. There’s still a lot of monsoon season left, but the longer the shortfall persists, the more it matters for both of India’s pulse crops — the kharif crop being seeded now and the rabi crop that follows this winter. The uneven rains are showing up clearly in seeding progress. Indian farmers picked up the pace when moisture improved, but the most recent weekly data still show planting of tur (pigeon peas) 11% behind last year and 10% below the average pace. Some of that ground can still be ma

ABP highlights leadership, collaboration at PNWER Annual Summit

Alberta Beef Producers (ABP) played a strong role at the 2026 Pacific NorthWest Economic Region (PNWER) Annual Summit in Edmonton, contributing to discussions on transportation, communications and industry collaboration while helping showcase Alberta Beef to delegates from across the region. The Annual Summit brings together government leaders, industry representatives and stakeholders from across the Pacific Northwest to discuss shared economic opportunities and regional priorities. Strengthening agricultural supply chains ABP Chair Doug Roxburgh participated in a panel discussion focused on strengthening agricultural supply chains alongside Alberta Minister of Agriculture and Irrigation Tara Sawyer and Jennifer Riddle of Tidewater Transportation and Terminals. The discussion highlighted the importance of reliable transportation infrastructure, cross-border collaboration and efficient supply chains to support a resilient and competitive livestock industry throughout the Pacific No

Meet Manitoba Crop Alliance’s 2025-26 high school bursary recipients

Manitoba Crop Alliance (MCA) is proud to support agriculture’s next generation. MCA’s bursary program is designed to assist with the financial needs of students pursuing education in a field that will benefit the agriculture sector. Six graduating high school students from Manitoba have been awarded with bursaries valued at $1,000 each. The six bursary recipients are Austin Dubyts from Stockton, Katie Gulak from Gilbert Plains, Aiden Brunel from Ste. Rose du Lac, Keira Duguid from Gimli, Julie McMahon from Inwood, and Ella Prejet from Notre Dame de Lourdes. “Every year, I’m impressed by the quality of our bursary applicants and this year’s recipients are no exception,” says MCA chair Jonothan Hodson. “I look forward to seeing the valuable contributions they will make to our industry. The future of Manitoba agriculture is in great hands.” To qualify for these bursaries, applicants did not need to be continuing into an agriculture-specific program. However, they did need to clearly ar

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