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Christophe Pelletier
  • Vancouver BC
  • Canada
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Christophe Pelletier's Page

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Hello,

 

My name is Christophe Pelletier.

 

I am the owner of The Happy Future Group Consulting Ltd, a consulting firm based in Vancouver. The food and agriculture division of this company is called The Food Futurist.

 

The firm's mission is "To help the clients challenge today’s certainties, shape the future, and manage the transition with a targeted and practical action plan for the coming 10 years and beyond".

 

The Food Futurist offers seminars and strategic consulting in the areas of market-driven food value chains, policy making and business organization.

 

I have a broad extensive international business experience, and a MSc. from the Institut National Agronomique Paris-Grignon.  I have been active in beef, dairy, animal feed and nutrition, pork, poultry and aquaculture. I have filled positions in scientific and technical support, planning, logistics, quality control, sales & marketing, plant management and senior executive level. I have lived in three countries, conducted business on four continents, and speak five languages.

 

I am  the author of two books: 

 

For more information, please visit my website at The Food Futurist

 

Other interesting links:

Christophe Pelletier's Blog

Rise of the Asian middle class and the competition for animal protein

The size of the world population is among the most significant changes for the future. There are many challenges, as the media tell us on a daily basis, but there are opportunities. The first and the main of these opportunities is the population increase itself. In the coming four decades, there will be two billion more people to feed. Never before, has humanity seen such a demand increase. This means that farmers and food suppliers do not have to worry about a lack of market opportunities.…

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Posted on March 13, 2012 at 8:35am

The danger of a weakening US dollar

The global economic situation is still fragile, and one of the symptoms is the nervousness about currencies. All it takes is a rumor to see a particular currency drop within minutes. The actions taken by central banks during the financial crisis have consequences. The amount of debt and the ability, or inability, of individual countries to manage the situation will influence the relative strengths of all currencies.

One currency has a special status. Because of the economic and…

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Posted on December 23, 2010 at 12:25pm

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At 1:47pm on January 23, 2011, OntAG Admin said…

Sorry for any SPAM message! The sender has been removed. In order for ease of use of the site we let people post before they are approved. Hopefully we won't have to be stricter on our Ontario Ag Community website. Take Care, Sandy Dales  sandy.dales@farms.com

 
 
 

Agriculture Headlines from Farms.com Canada East News - click on title for full story

Soybean Markets Surge Amid Trade Truce and Strong Crop Reports

Soybean futures climbed after USDA crop reports and trade truce news; corn, wheat, and biofuel demand also supported gains.

SHIC's Standardized Outbreak Investigation Program Fosters Positive Response from Veterinarians

The Swine Health Information Center reports a positive response to its Standardized Outbreak Investigation Program. The Swine Health Information Center's Standardized Outbreak Investigation Program allows swine producers and veterinarians to report disease outbreaks on farm in a standardised manner.An article circulated through SHIC's January eNewsletter examines lessons learned from the program.

OPP Wrangle Runaway Horses

Ontario’s OPP had their hands full this month rounding up adventurous horses who decided it was the perfect time to tour the countryside.

KAP Celebrates 42nd Annual General Meeting and Sets Strong Policy Direction

Keystone Agricultural Producers (KAP) held its 42nd annual meeting on February 3, 2026, at the Delta Hotels Winnipeg bringing together farmers, industry partners, stakeholders, elected officials, and government representatives to review a year of significant advocacy achievements and to set priorities for the year ahead. “Our AGM provides an opportunity each year to gather members from across the province, and I want to thank them for attending the 2026 AGM this week to connect with each other, engage on critical issues facing for our sector, and set priorities for our ongoing work and future direction,” said Jill Verwey, KAP President. Panels and policy workshops during the AGM focused on Manitoba’s drainage network, right to repair, interoperability and digital agriculture led by Tyler McCann, Managing Director of the Canadian Agri-Food Policy Institute.   “KAP’s work is driven by the priorities and perspectives of Manitoba farmers, said Colin Hornby, KAP General Manager. “This pa

Horticulture School

The Horticulture School is presented by Manitoba Agriculture, Agriculture Agri-Food Canada (AAFC) - Portage and Assiniboine College - Brandon.  The school provides horticulture producers with learning opportunities to improve yield and quality of their crops.  If you are a market gardener, vegetable &/or fruit producer, or have an interest in horticulture production please join us at the school. The following are the focus areas of the school: Pathology - Conventional and non-conventional disease management. Fruit - Production information and updates Vegetable - Production information and updates, sweet potato production, storage issues Entomology - Early season pests - cutworms, flea beetles, diamondback moth, grasshoppers Soils - Soil fertility planning Weeds - Recognizing drift, systemic vs contact herbicides, post harvest weed control Certified Crop Advisor credits are available for participants. Upcoming Horticulture Webinar Series: Tuesday, February 24, 2026 | 10:00 a.m. Dr. Vi

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