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Christophe Pelletier
  • Vancouver BC
  • Canada
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Christophe Pelletier's Page

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Hello,

 

My name is Christophe Pelletier.

 

I am the owner of The Happy Future Group Consulting Ltd, a consulting firm based in Vancouver. The food and agriculture division of this company is called The Food Futurist.

 

The firm's mission is "To help the clients challenge today’s certainties, shape the future, and manage the transition with a targeted and practical action plan for the coming 10 years and beyond".

 

The Food Futurist offers seminars and strategic consulting in the areas of market-driven food value chains, policy making and business organization.

 

I have a broad extensive international business experience, and a MSc. from the Institut National Agronomique Paris-Grignon.  I have been active in beef, dairy, animal feed and nutrition, pork, poultry and aquaculture. I have filled positions in scientific and technical support, planning, logistics, quality control, sales & marketing, plant management and senior executive level. I have lived in three countries, conducted business on four continents, and speak five languages.

 

I am  the author of two books: 

 

For more information, please visit my website at The Food Futurist

 

Other interesting links:

Christophe Pelletier's Blog

Rise of the Asian middle class and the competition for animal protein

The size of the world population is among the most significant changes for the future. There are many challenges, as the media tell us on a daily basis, but there are opportunities. The first and the main of these opportunities is the population increase itself. In the coming four decades, there will be two billion more people to feed. Never before, has humanity seen such a demand increase. This means that farmers and food suppliers do not have to worry about a lack of market opportunities.…

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Posted on March 13, 2012 at 8:35am

The danger of a weakening US dollar

The global economic situation is still fragile, and one of the symptoms is the nervousness about currencies. All it takes is a rumor to see a particular currency drop within minutes. The actions taken by central banks during the financial crisis have consequences. The amount of debt and the ability, or inability, of individual countries to manage the situation will influence the relative strengths of all currencies.

One currency has a special status. Because of the economic and…

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Posted on December 23, 2010 at 12:25pm

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At 1:47pm on January 23, 2011, OntAG Admin said…

Sorry for any SPAM message! The sender has been removed. In order for ease of use of the site we let people post before they are approved. Hopefully we won't have to be stricter on our Ontario Ag Community website. Take Care, Sandy Dales  sandy.dales@farms.com

 
 
 

Agriculture Headlines from Farms.com Canada East News - click on title for full story

Pulse Market Insight #300

Indian Monsoon Outcome Key for Pulse Outlooks We think it’s important to not react too quickly to weather events, and particularly forecasts. For example, the crop outlook in western Canada has already made a number of sharp U-turns, and it’s only mid-June. As we get further into the growing season, outcomes will become more certain and the outlook will become clearer. Even though we don’t want to bet too much on weather forecasts, there is a potential situation in India that certainly bears watching. Recently, the Indian Meteorology Department lowered its rain forecast for the southwest monsoon season to 90% of the long-term average, based on the potential for a large El Niño event. This was the lowest IMD monsoon forecast in at least 20 years. The actual monsoon performance doesn’t always line up with the IMD forecast, but the accuracy of its forecasts seems to be better in recent years. While there’s plenty of uncertainty in the forecast, it’s worth noting that back in 2014/15 an

Chicago Close: Lower Ahead of U.S. Juneteenth Holiday

Corn, wheat and soybean futures all finished lower on Thursday as traders adjusted positions ahead of the long U.S. holiday weekend. Chicago markets will be closed Friday for the Juneteenth federal holiday. Corn futures weakened despite generally supportive export news. The USDA confirmed private sales of 285,775 tonnes of corn to Mexico for delivery during the 2026/27 marketing year. Meanwhile, today’s weekly USDA export sales report showed about 1.16 million tonnes of old-crop corn and 519,035 tonnes of new-crop supplies. Old-crop sales were within trade expectations, while new-crop bookings fell short of the upper end of forecasts. July corn lost 3 ½ cents to $4.17 ½, and December dropped 4 ¾ cents to $4.44. A stronger U.S. dollar added pressure across the grain complex after the Federal Reserve’s policy meeting on Wednesday reinforced expectations for higher interest rates. A rising dollar makes U.S. agricultural commodities more expensive for overseas customers. Wheat futu

Saskatchewan Crop Conditions Slip but Still Strong

Saskatchewan crop conditions generally weakened through the first half of June but remain strong overall. Thursday’s crop report pegged the Saskatchewan canola crop at 76% good to excellent as of Monday, down 13 points from the province’s initial 2026 rating of 89% on June 1. Spring wheat was rated 82% good to excellent as of Monday, down from 90% on June 1. Durum slipped just 1 point to 89%, while winter wheat fell 6 points to 79%. Conditions also deteriorated for most feed grains. Oats declined 8 points to 80% good to excellent, and barley dropped 6 points to 83%. Among pulse and specialty crops, peas fell 6 points to 85% good to excellent, while chickpeas declined 3 points to 93%. Mustard dropped 4 points to 88%, and soybeans were down 6 points to 70%. Flax was unchanged at 87%, and lentils were down 9 points at 86%. Canaryseed was one of the few crops to improve, edging up 1 point to 88% good to excellent. Saskatchewan seeding advanced slowly over the past week, hitting

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