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Christophe Pelletier
  • Vancouver BC
  • Canada
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Christophe Pelletier's Page

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Hello,

 

My name is Christophe Pelletier.

 

I am the owner of The Happy Future Group Consulting Ltd, a consulting firm based in Vancouver. The food and agriculture division of this company is called The Food Futurist.

 

The firm's mission is "To help the clients challenge today’s certainties, shape the future, and manage the transition with a targeted and practical action plan for the coming 10 years and beyond".

 

The Food Futurist offers seminars and strategic consulting in the areas of market-driven food value chains, policy making and business organization.

 

I have a broad extensive international business experience, and a MSc. from the Institut National Agronomique Paris-Grignon.  I have been active in beef, dairy, animal feed and nutrition, pork, poultry and aquaculture. I have filled positions in scientific and technical support, planning, logistics, quality control, sales & marketing, plant management and senior executive level. I have lived in three countries, conducted business on four continents, and speak five languages.

 

I am  the author of two books: 

 

For more information, please visit my website at The Food Futurist

 

Other interesting links:

Christophe Pelletier's Blog

Rise of the Asian middle class and the competition for animal protein

The size of the world population is among the most significant changes for the future. There are many challenges, as the media tell us on a daily basis, but there are opportunities. The first and the main of these opportunities is the population increase itself. In the coming four decades, there will be two billion more people to feed. Never before, has humanity seen such a demand increase. This means that farmers and food suppliers do not have to worry about a lack of market opportunities.…

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Posted on March 13, 2012 at 8:35am

The danger of a weakening US dollar

The global economic situation is still fragile, and one of the symptoms is the nervousness about currencies. All it takes is a rumor to see a particular currency drop within minutes. The actions taken by central banks during the financial crisis have consequences. The amount of debt and the ability, or inability, of individual countries to manage the situation will influence the relative strengths of all currencies.

One currency has a special status. Because of the economic and…

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Posted on December 23, 2010 at 12:25pm

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At 1:47pm on January 23, 2011, OntAG Admin said…

Sorry for any SPAM message! The sender has been removed. In order for ease of use of the site we let people post before they are approved. Hopefully we won't have to be stricter on our Ontario Ag Community website. Take Care, Sandy Dales  sandy.dales@farms.com

 
 
 

Agriculture Headlines from Farms.com Canada East News - click on title for full story

Farmers Want Stable Canola Demand – Domestic Biofuels Market is Key

Trade Wins & the Need for Market Diversification: Lessons from the Canola Tariff Breakthrough After months of uncertainty, we are pleased to report positive developments on the trade front. Prime Minister Carney and Premier Moe’s diplomatic visit to China in January 2026 resulted in a resolution that led to a reduction in China’s canola tariffs—read this news release for greater detail on this file. While this is welcome news, it has also highlighted the risks of relying too heavily on only a couple of export markets. In today’s global trade environment, market diversification is more important than ever. Over the past year, canola—one of our largest export crops—has faced significant market risk. The recent tariff ruling confirms that depending on foreign buyers leaves us vulnerable to unpredictable policy changes. That’s why expanding domestic demand, especially biofuel, is crucial. Unlike exports, local biofuel markets can’t be affected by foreign tariffs. Crush It: Renewable Die

USask earns high marks in world university subject rankings

USask was listed among the top 50 universities in the world for veterinary science in the QS World University Rankings by Subject for 2026, earning a spot at 49th overall. In addition, USask ranked 54th in the world in agriculture and forestry, both increases that speak to USask’s strong research and scholarly impact in those subject areas. “Seeing USask’s success in these international rankings is just one indicator of the incredible research, scholarly and artistic work that takes place on campus,” said USask Vice-President Research Baljit Singh. “We are proud that the world-class work of our staff and faculty is recognized on a world stage such as this.” USask also climbed the rankings in four other subject areas: geophysics, chemistry, electrical and electronic engineering, as well as physics and astronomy. USask placed in the top 300 institutions in the world in the subject areas of veterinary science, agriculture and forestry, environmental sciences (151-200 tier), geophysics

USask Agros’ Bedpush raises more than $135,000 for Telemiracle

Bedpush 2026 raised a total of $135,400, the most ever in the history of event. In the 42 years of Bedpush, there has been more than one million dollars raised for Telemiracle. TeleMiracle is a telethon fundraiser benefiting the Kinsmen Foundation. The non-profit organization provides specialized mobility and medical equipment to people and organizations throughout Saskatchewan, as well as travel assistance for residents in need of vital medical treatment outside their home community. “Participating in Bedpush is one of my favourite memories throughout my journey at the University of Saskatchewan,” said Laurel O’Neill, an Agribusiness student and the Agros public relations officer who led Bedpush. “Bedpush has truly made me proud to be an Agro and to be involved in my community and college.” Bedpush is an exciting tradition in the College of Agriculture and Bioresources (AgBio) at the University of Saskatchewan (USask). As part of the college’s legacy, the biannual fundraiser brings

Purdue University Launches New Online Digital Agriculture Course

Purdue University is offering a new online Digital Agriculture course, introduced through a webinar that highlights course features, faculty insights, discounts, and enrollment support for learners.

Lower premiums for field crop businesses

Quebec City, QC – Agriculture and Agri-Food Canada

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