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Christophe Pelletier
  • Vancouver BC
  • Canada
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Christophe Pelletier's Page

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Hello,

 

My name is Christophe Pelletier.

 

I am the owner of The Happy Future Group Consulting Ltd, a consulting firm based in Vancouver. The food and agriculture division of this company is called The Food Futurist.

 

The firm's mission is "To help the clients challenge today’s certainties, shape the future, and manage the transition with a targeted and practical action plan for the coming 10 years and beyond".

 

The Food Futurist offers seminars and strategic consulting in the areas of market-driven food value chains, policy making and business organization.

 

I have a broad extensive international business experience, and a MSc. from the Institut National Agronomique Paris-Grignon.  I have been active in beef, dairy, animal feed and nutrition, pork, poultry and aquaculture. I have filled positions in scientific and technical support, planning, logistics, quality control, sales & marketing, plant management and senior executive level. I have lived in three countries, conducted business on four continents, and speak five languages.

 

I am  the author of two books: 

 

For more information, please visit my website at The Food Futurist

 

Other interesting links:

Christophe Pelletier's Blog

Rise of the Asian middle class and the competition for animal protein

The size of the world population is among the most significant changes for the future. There are many challenges, as the media tell us on a daily basis, but there are opportunities. The first and the main of these opportunities is the population increase itself. In the coming four decades, there will be two billion more people to feed. Never before, has humanity seen such a demand increase. This means that farmers and food suppliers do not have to worry about a lack of market opportunities.…

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Posted on March 13, 2012 at 8:35am

The danger of a weakening US dollar

The global economic situation is still fragile, and one of the symptoms is the nervousness about currencies. All it takes is a rumor to see a particular currency drop within minutes. The actions taken by central banks during the financial crisis have consequences. The amount of debt and the ability, or inability, of individual countries to manage the situation will influence the relative strengths of all currencies.

One currency has a special status. Because of the economic and…

Continue

Posted on December 23, 2010 at 12:25pm

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At 1:47pm on January 23, 2011, OntAG Admin said…

Sorry for any SPAM message! The sender has been removed. In order for ease of use of the site we let people post before they are approved. Hopefully we won't have to be stricter on our Ontario Ag Community website. Take Care, Sandy Dales  sandy.dales@farms.com

 
 
 

Agriculture Headlines from Farms.com Canada East News - click on title for full story

Ingenuity, Upgrades and Legacy: On-Farm Practices That Pay Off for These Beef Producers

The Beef Cattle Research Council (BCRC) is made up of producer members from across Canada, appointed by each of the provincial beef organizations that allocate part of the?Canadian Beef Cattle Check-Off? to research. The number of members from each province is proportional to the amount of provincial check-off allocated to research.? The following is part of a series?introducing you to this group of innovative thinkers. These producers set the BCRC’s direction by sharing practices, strategies or technologies they have integrated into their own operations. Read?the past installments in?this series.?? Implementing changes to increase profitability, reduce labour or fit farm work around an off-farm job doesn’t happen overnight. But, is doesn’t always require big investments either. Small tweaks and creatively using resources already on your farm can add up to meaningful gains and deliver big pay offs. Using Data and Resources Effectively Tara Mulhern Davidson, along with her husband R

New technology to power Alberta’s energy future

Through the industry-funded TIER program, Alberta’s government is investing $28 million to support six projects using technologies that will help energy companies save money, reduce environmental impacts and stay globally competitive. Using Emissions Reduction Alberta’s Industrial Transformation Challenge, these innovations will protect pipelines, turn farm waste into energy instead of pollution, restore well sites and keep lowering methane emissions. This investment supports Alberta’s efforts to continue producing the most responsible energy in the world while doubling production by 2035. “We’re increasing energy production and protecting the environment at the same time. The world wants our energy, and these technologies can help us deliver while lowering emissions and keeping our industries competitive for decades to come. We’re investing in made-in-Alberta projects because nobody innovates faster and better than Albertans.” Grant Hunter, Minister of Environment and Protected Are

Ag superstitions for Friday the 13th

It’s believed witches use eggshells as boats.

RDAR Announces 2026 – 2027 Board of Directors

Results Driven Agriculture Research (RDAR) is pleased to announce its 2026–2027 Board of Directors, a group that reflects the strength, diversity, and regional depth of Alberta’s agriculture industry. This year’s Board brings together primary producers, ranchers, agronomists, researchers, and experienced agrifood business leaders to guide RDAR’s mandate and ensure producer-led, results-driven research reaches those who need it most: Alberta’s farmers and ranchers. Drawing on a broad cross-section of agricultural expertise and governance experience, the Board sets priorities that align with producer needs and industry standards. The majority of Directors are active farmers and ranchers from across Alberta, ensuring RDAR remains firmly grounded in real-world production challenges and opportunities. The Board represents an extensive range of commodities and production systems—including dryland and irrigated crops, livestock, dairy, poultry, and mixed farming. Primary Producers and Agron

Titan International Inc. Signs as Title Sponsor for 2026 Farm Equipment Dealership Minds Summit

LOUISVILLE, Ky. – The editors of Farm Equipment announced at the National Farm Machinery Show in Louisville that Titan International has signed on as a Title Sponsor for the 2026 Dealership Minds Summit in Springfield, Ill. on August 4-5, 2026.

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