Ontario Agriculture

The network for agriculture in Ontario, Canada

big changes at CKNX farm news

This is a copy of an email I recently sent to CKNX radio AM920.ca

I really had to search your am920.ca web site to find out what happened to the 8:30 farm news. You'd think a significant change in a market which really doesn't want any change would garner a banner on your website or at least a highlighted box at the beginning of the farm news/ag biz section. While we are on the subject "farm news" is not a dirty word like SWINE flu (sorry H1N1 flu). Most of us working in the industry actually call farmers by the name they call themselves. That was why the "farmers feed cities" campaign was so successful. People LIKE farmers they aren't so crazy about "agricultural business" which tends to make them think of a "factory Farm" and sweat shop eggs.
Most of your farm listeners are not that tech savvy ( or why would they be listening to the farm news rather than searching it out on the web) Veteran Midwestern Ontario newsman Kevin Bernard would quip when Morning man Dusty Hill was reading the obituaries, known on air as in memoriam "well there go some more of my listeners"
I would think promos running at 8:30 would be a start. Print and television would be even better. Oh i forgot its only farm news and not something important like minor midget triple a broomball.
Your station certainly deserves Kudos for finally putting farm news on the 5 o’clock package. I understand from Senior Farm news director Ray Baynton that the 6:00 markets will remain the same time and that there will actually be more farm programming in the 8-8:30 news package format.
I’ll put the information on my blog which can be found at Ontag.farms.com or Ontarioagriculturematters.blogspot.com because I'm not the only one who tunes in at 8:30 and rarely any other time since you went away from being a country radio station. But don’t worry the under thirty's that you supposedly have made all these changes to attract will always still tune in to the bus cancellations in winter. (I still think the A channel listens to your stations bus cancellations before they broadcast theirs) Maybe you can give them some reason to stay tuned in then. I guess we are supposed to grovel at your feet in a frenzy of self abasement that your station still does farm news.


here 's the story I will run in my blog

Changes in CKNX am920 farm news programing as listed in a AGBIZ news story on am920.ca



“We're adding another farm newscast to the AM 920 programming schedule, Monday through Friday. The new farm newscast will be part of the 5 o'clock magazine - which runs from 5 'till 5:30 weekdays. We're also making some other changes of interest to our farm news listeners. The 8:30 farm news will be part of the new 8 o'clock magazine beginning Monday morning. So rather than running at 8:30 the farm news will be running around 8:15 weekday mornings. And our Midday Magazine program will change from one hour to a half-hour program. Virtually all of the agricultural content will remain in that new package. The farm news will move to around 12:15-12:20 from it's current 12:40 time-slot. Again - those changes coming up on Monday, September 14th. “

I can almost hear Ray Baynton reading this in that oh so cheery voice of the morning person who has been up since 5 a.m. Until I did farm radio I didn't realize 5 o'clock came twice a day. One wonders how few breaths the announcers will be able to have if you to take a 60 minute format cut it into a half hour and have "virtually all" of the information. Perhaps "Rolling Stone" magazines motto of "all the news that fits" should be the new radio slogan instead of "we aren't you grandparents radio station anymore"

Another suggestion would be to postpone controversial changes around the middle of the month. This is deadline time for "the Rural Voice" magazine and it is just way too easy a target for an overworked op-ed farm writer. Besides It will give me another month to write about "Genuity roundup ready to yeild" which will be better timing in the November issue when we will have actual field data yeilds of this latest and greatest crop technology so it won't sound so much like an infomercial.

Oh well as Red Green would say "Keep your stick on the ice, we are all in this together"

John beardsley
crop specialist,
columnist with the rural voice magazine
community director and secretary of Ontario Agri-Food education (OAFE)
Member outreach committee Habitat for Humanity, Huron County
519-357-2458(h)
519-955-4640(c)
check out my Blog www.ontarioagriculturematters.blogspot.com and Ontag.farms.com

Views: 858

▶ Reply to This

Replies to This Discussion

Permalink Reply by Wayne Black on September 15, 2009 at 8:10am
Oh yeah, the news did change time slots. A great change for my listening schedule. Now I can catch the business news and the farm news within 15 minutes of each other at both 8:10am and 5:10pm. (before I had to listen at two different times or not at all). Yeah - I am in the business of farming, which includes catching all the market closing prices from gold and oil to corn and wheat.
Permalink Reply by John Beardsley on September 15, 2009 at 9:14am
i didn't say the changes were bad but its just when we cancel church we always put a sign on the door just in case the phone chain missed anyone...or they don't listen to CKNX.

Wayne Black said:
Oh yeah, the news did change time slots. A great change for my listening schedule. Now I can catch the business news and the farm news within 15 minutes of each other at both 8:10am and 5:10pm. (before I had to listen at two different times or not at all). Yeah - I am in the business of farming, which includes catching all the market closing prices from gold and oil to corn and wheat.
Permalink Reply by Wayne Black on September 15, 2009 at 3:47pm
Nice analogy - "church".
I guess I got an email from a CKNX employee early last week plus I heard it on the radio sometime on Friday. Yeah - I understand what you are suggesting. Thanks for the laugh John.

John Beardsley said:
i didn't say the changes were bad but its just when we cancel church we always put a sign on the door just in case the phone chain missed anyone...or they don't listen to CKNX.

▶ Reply to Discussion

RSS

Agriculture Headlines from Farms.com Canada East News - click on title for full story

Canola industry welcomes significant progress on Chinese tariffs

The Canola Council of Canada (CCC) and Canadian Canola Growers Association (CCGA) welcome the announcement made today in Beijing to provide significant tariff relief for Canadian canola seed and meal. Under the agreement reached between Canada and China, tariffs on Canadian canola seed imports are expected to be reduced to 15% as of March 1, 2026, and the current 100% tariffs on canola meal are expected to be removed as of March 1, 2026, until at least the end of the calendar year. “The agreement reached on canola seed and meal is an important milestone in Canada’s trading relationship with China,” says Chris Davison, CCC President & CEO. “The Canadian canola industry has been clear since the outset that these tariffs are a political issue requiring a political solution. We are pleased to see significant progress in restoring market access for seed and meal and will continue to build on this development by working to achieve permanent and complete tariff relief, including for canola o

Prime Minister Carney forges new strategic partnership with the People's Republic of China focused on energy, agri-food, and trade

In a more divided and uncertain world, Canada is building a stronger, more independent, and more resilient economy. To that end, Canada's new government is working with urgency and determination to diversify our trade partnerships and catalyse massive new levels of investment. As the world's second-largest economy, China presents enormous opportunities for Canada in this mission. To forge a new Canada-China partnership, the Prime Minister, Mark Carney, visited Beijing, the People's Republic of China, this week. This marked the first visit to China by a Canadian Prime Minister since 2017. In Beijing, Prime Minister Carney met with the President of China, Xi Jinping, the Premier of China, Li Qiang, and the Chairman of the Standing Committee of the National People's Congress of China, Zhao Leji. After their meeting, Prime Minister Carney and President Xi released a joint statement outlining the pillars of Canada and China's new strategic partnership. Central to this new partnership is a

TELUS completes redemption of 3.75% Notes, Series CV due March 10, 2026

TELUS Corporation ("TELUS" or the "Company") today confirmed the successful completion of the full redemption of its outstanding C$600 million 3.75% Notes, Series CV due March 10, 2026 (CUSIP No. 87971MBC6), as initially announced on December 16, 2025. The redemption was funded through proceeds from TELUS' December 2025 offering of Fixed-to-Fixed Rate Junior Subordinated Notes ("Hybrid Notes"), which raised the equivalent of C$2.9 billion with proceeds designated toward debt repayment. "This successful redemption demonstrates our disciplined approach to balance sheet management and our commitment to strengthening our financial foundation," said Doug French, Executive Vice-President and CFO. "By proactively managing our debt maturity profile through strategic refinancing, we're creating greater financial flexibility to support our capital allocation priorities and drive long-term shareholder value." This redemption is part of TELUS' broader balance sheet management and deleveraging in

Christina Franc appointed CEO of 4-H Canada

4-H Canada has announced the appointment of Christina Franc as its new Chief Executive Officer, effective later this month. Franc joins 4-H Canada after more than 15 years in senior leadership roles with national nonprofit organizations, most recently at United Way Centraide Canada (UWCC). During her time at UWCC, she worked closely with community partners across the country and gained extensive experience in governance, strategic planning, partnership development, and rural community engagement. In a statement shared on social media, Franc says joining 4-H Canada represents a role that has been calling to her for many years. She first encountered the organization more than a decade ago and said its mission and values left a lasting impression. “I’m deeply honoured to be joining 4-H Canada as CEO,” says Franc, adding that she is excited to support and champion the next generation of community-minded young leaders. 4-H Canada welcomed Franc and highlighted her leadership experience

Cracking the Heritability Code — Choosing Traits That Pay Off

Improving the genetics of your beef herd starts with knowing which traits you can change through genetics and which traits respond better to management practices. Because cattle have a long generation interval, every bull or replacement heifer you choose affects your herd for years. That’s why understanding heritability — and how traits interact with each other — helps ensure your breeding decisions move your herd toward your production goals. What Heritability Really Means  Heritability tells us how much of a trait is controlled by genetics versus the environment and/or management. It’s expressed as a number between zero and one:1,3 High heritability (over 0.40): Traits are strongly influenced by genetics, meaning you can make changes more quickly by selecting the right replacements and bulls. Examples: ribeye area, marbling, weight and growth traits. Moderate heritability (0.15 to 0.40): Traits that can be improved through both genetics and management. Examples: milk production a

© 2026   Created by Darren Marsland.   Powered by

Badges  |  Report an Issue  |  Terms of Service