Ontario Agriculture

The network for agriculture in Ontario, Canada

Wheat Marketing Western Style Cartoon -- What do you think?

Views: 164

▶ Reply to This

Replies to This Discussion

Permalink Reply by Joann on November 25, 2010 at 5:47pm
The CWB is a lawful corporation formed by legislation for a multitude of purposes. As I am not a stakeholder of the corporation, I am in no position to comment on the functionality of the CWB.. the future of the board rests with the western farmers alone...... but the question was about the cartoon itself.

I find the cartoon a classic display of "negativity effect". The cartoon clearly has one purpose and that is to deliberately demonize and humiliate the legislated corporation. The clip instills a sense of ownership and control of the wheat when he tells the farmer "it is not your grain". If there are interests to destroy the CWB then by demonizing the board, the general public will easily accept the or even encourage the demise.

The other subtle message which was repeatedly stated was "farmers are greedy".

Its what NOT in the cartoon that is curious. Wheat was placed in "trust" some time ago. Will the government please explain why and when wheat was placed in trust in Canada? Still waiting Mr. Ritz..........then take care to explain to the public who really "owns" the wheat.

The Canadian Wheat Board is a "Public Trust". Why doesn't the cartoon include that lawful phrase? Who does the CWB really protect? The farmer or the Public?

There is also a very curious Ontario connection. Some of the intelligence behind the formation of the CWB was also part of the formation of an important commodity board in Ontario a few decades later....a close friend of Premier Frost.

Where Premier Frost was a friend and advocate for farmers (as he fully understood their importance to the public)..... we now are witnessing a Premier that is divesting himself from the associated "legal implications" from government mandated marketing..... agricultural traceability and liability. If Mr. McGuinty imagines that his government can magically absolve itself from future liability just by divesting its responsibilities through the dissolution of marketing controls....could the same be true for the future of the stakeholders of the CWB?

hence.... the creation of humiliating cartoons that demonize Public Trusts.

The cartoon is disgusting with its veiled bullying tactics against the public. Who is behind it?
Permalink Reply by Roadrunner on November 27, 2010 at 5:02am
It appears that a frustrated farmer developed this cartoon using some simple software and his wit.
I think this is an interesting example of how an individual can call out a large public institution on some issues.
I doubt many Ontario farmers want the CWB incharge of their marketing...they have impossible job of marketing...this public trust was set up in another era for farmers with different needs.
Permalink Reply by Daryl on November 27, 2010 at 8:32am

This cartoon is an ongoing attempt to demonize the CWB. I am a western Canadian Wheat farmer and feel it is disgusting to listen to the cartoon.No one can really know where it originated. There are many corporations who would like to see the CWB gone. The CWB is not perfect, but who so ever would market my wheat on behalf of myself as a western canadian farmer may or may NOT be any better. I certainly do not think I can go to the world stage and market my wheat without some group or corporations help. I grow grain that HAS to be exported to the world. It will never be consumed all in North America therefore I am at the mercy of someone elses help. Do I wqant some ones help that works for me and other farmers from Canada or some one who works for the profits of share holders who may be from China
Joann said:
The CWB is a lawful corporation formed by legislation for a multitude of purposes. As I am not a stakeholder of the corporation, I am in no position to comment on the functionality of the CWB.. the future of the board rests with the western farmers alone...... but the question was about the cartoon itself.

I find the cartoon a classic display of "negativity effect". The cartoon clearly has one purpose and that is to deliberately demonize and humiliate the legislated corporation. The clip instills a sense of ownership and control of the wheat when he tells the farmer "it is not your grain". If there are interests to destroy the CWB then by demonizing the board, the general public will easily accept the or even encourage the demise.

The other subtle message which was repeatedly stated was "farmers are greedy".

Its what NOT in the cartoon that is curious. Wheat was placed in "trust" some time ago. Will the government please explain why and when wheat was placed in trust in Canada? Still waiting Mr. Ritz..........then take care to explain to the public who really "owns" the wheat.

The Canadian Wheat Board is a "Public Trust". Why doesn't the cartoon include that lawful phrase? Who does the CWB really protect? The farmer or the Public?

There is also a very curious Ontario connection. Some of the intelligence behind the formation of the CWB was also part of the formation of an important commodity board in Ontario a few decades later....a close friend of Premier Frost.

Where Premier Frost was a friend and advocate for farmers (as he fully understood their importance to the public)..... we now are witnessing a Premier that is divesting himself from the associated "legal implications" from government mandated marketing..... agricultural traceability and liability. If Mr. McGuinty imagines that his government can magically absolve itself from future liability just by divesting its responsibilities through the dissolution of marketing controls....could the same be true for the future of the stakeholders of the CWB?

hence.... the creation of humiliating cartoons that demonize Public Trusts.

The cartoon is disgusting with its veiled bullying tactics against the public. Who is behind it?

▶ Reply to Discussion

RSS

Agriculture Headlines from Farms.com Canada East News - click on title for full story

U of G Researcher Receives Funding to Develop More Sustainable Wheat

A University of Guelph researcher has received government funding to help Canadian farmers grow wheat using fertilizer more efficiently while strengthening soil health and the wheat microbiome.  

Will the Iran War Make Already High Food Prices Worse? | OPINION

Food prices in Canada have been rising at a faster rate than overall inflation for the past several years. In fact, food prices are 30 per cent higher than they were a decade ago.

Prairie Swine Centre celebrates 35 years of driving innovation

Over that time, the centre has evolved into one of Canada's premier swine research facilities, delivering practical, industry-focused research that strengthens the financial position of pork producers while advancing animal welfare and environmental sustainability across the Saskatchewan and Canadian pork industries. A foundation built on industry partnership The PSC story began in 1980 when the University of Saskatchewan (USask) built the facility for its swine research and teaching program. The original operation consisted of two 100-sow and one 50-sow farrow-to-wean units, a 240-head feeder barn, and a small office and service building. However, it was in 1991 that PSC transformed into the organization it is today. In 1987, USask and the Saskatchewan Hog Marketing Commission partnered to review the centre’s operations. An advisory board including industry representatives from across Western Canada identified two critical needs: increased emphasis on grower-finisher research, and

Investing in Canada: Why Gate Matters

Canada’s cereals sector has earned a global reputation for quality, consistency, and reliability. That reputation was built over generations by farmers, researchers, exporters, and value chain partners working together to deliver premium grains to international markets. But, as global competition intensifies, maintaining Canada’s leadership requires more than tradition; it requires strategic investment. That’s where the Global Agriculture Technology Exchange (Gate) comes in. In our latest video, Gate Capital Campaign member David Hansen explains why Gate is essential to Canada’s future in global grain markets. Gate will provide the modern infrastructure and technical support that global customers expect, giving them the data, unbiased advice, and confidence they need to continue choosing Canadian cereals. Gate connects global buyers directly with Canadian expertise, showcasing the science, innovation, and collaboration behind our wheat and other cereals. By strengthening technical e

Making Every Pound Count: Nutrient Management in Corn

Fertility starts with the soil and the variables that make nutrients available to a growing crop. Know Your Soil Texture Clay – very fine, soils with >50% clay Silt – rock & mineral particles that are larger than clay and smaller than sand. Soils with >87% silt Sand – very coarse, soils with >70% sand Loam – a balanced mixture of clay, silt and sand (approximately 20-40-40) Soil texture determines a soil’s water holding capacity. Sand has low capacity to hold water and low water content at permanent wilting point (~10-15% v/v). Clay loam has a higher capacity to hold water, therefore has a higher water content at permanent wilting point (~15-20% v/v). Nutrient Balance Nutrient balance is vital to soil fertility and crop production. Nitrogen is most commonly the first and most limiting nutrient for non-legume crops, but without an adequate fertility blend with other nutrients, nitrogen use efficiency is not “maxed out” and suffers. A poorly fertilized corn crop uses just a little l

© 2026   Created by Darren Marsland.   Powered by

Badges  |  Report an Issue  |  Terms of Service