Ontario Agriculture

The network for agriculture in Ontario, Canada

Holland Marsh Freshness

We're very excited here in the Holland Marsh. There is a new television show, Fresh Life, airing on SUN TV, and they are featuring the Holland Marsh in several episodes. The film crew has been in the Marsh since Monday filming different farmers and their crops. It's been really exciting. I have to share this story with you. On Monday when they first arrived at our farm we were combining carrots, and I had been working on the back of the combine with our farm assistant, Rick, (he's new to our farm) I was showing him what he is expected to do while working on the back. It was windy, warm and VERY dusty. My face was caked in muck, and the makeup lady, Brandie, asked if I wanted makeup. I asked her if she thought that would really help. lol We all laughed and left my face alone. I'll tell you one thing though, farmers really need to get the word out to consumers about what we REALLY do, and HOW we do it. These people were absolutely amazed, and some of the misconceptions about farming practices have been cleared up. Now, if we could just get some more government officials to come out and see, and learn about agriculture (all sectors), then maybe we wouldn't remain a "junior portfolio" with the Federal cabinet.

Views: 207

▶ Reply to This

Replies to This Discussion

Permalink Reply by Wayne Black on September 17, 2009 at 3:57am
"farmers really need to get the word out to consumers about what we REALLY do, and HOW we do it. These people were absolutely amazed, and some of the misconceptions about farming practices have been cleared up."

Excellent work Avia. That is what we try to do each time we have friends and family from the urban areas visit. Do you know when Fresh Life will be airing or how to catch the episodes?

Wayne Black
Permalink Reply by Avia Eek on September 17, 2009 at 4:57am
Hi Wayne. Well, it's not all me, but thank you. My husband and I are members, and I am a director on the board of the Holland Marsh Grower's Association (we have an amazing board), and an equally awesome executive director, even though he likes to downplay his part in what we are doing. Believe me, anyone who will lend me their ear gets an ear full. We'll educate them one at a time! As for Fresh Life, it will be airing on SUN TV probably around November. Marty told me it will take a couple of months for editing, etc. In total the Holland Marsh is to be featured in 13 episodes, I will be in 4 of those!! I'll keep you posted through Ontag. They will also be doing segments on cheese, chefs, etc. . It's been one heck of a summer. I had an opportunity to meet the Prime Minister's wife this summer, and gave her a copy of a book about the Holland Marsh. The following week we had an opportunity to meet the Prime Minister himself. I spoke with him briefly, as well as Mr. Hudak. I think we are doing something in Queen's Park in October, where I plan to do more talking.

As an aside, our kids are always hearing me rant about how little the general public knows about what we do, and I guess some of that has rubbed off. My daughter is in Grade 11, and the teacher was talking about all the pesticides, etc that are on vegetables. Somehow the teacher made a specific reference to onions (we grow onions and carrots so Amanda knows what goes on) anyway, Amanda put up her hand and corrected the teacher. Advising her that 60 days before harvest no "pesticides" (weed spray) are sprayed on the crop. The class was silent, and the teacher stood corrected. One for the farmer's kid!!
Permalink Reply by Joe Dales on September 19, 2009 at 4:17am
Hi Avia: This sounds like a great way to get the realities of farming to the consumers. Let us know when the shows are available online and we will try to help promote them. Great work. Give you daughter a high five from all of us.

Joe
Permalink Reply by Avia Eek on September 19, 2009 at 3:33pm
Hi Joe. I think it's a great start regarding letting people know the realities of farming. One thing, well actually, two things that were priceless were when we pulled carrots out of the ground and started eating them, without washing them, just wiping them off, and then in a lettuce grower's field, we did the same thing, grabbed a head of romaine and started eating it--the looks on their faces, and just a little hesitation--priceless!

It seems our Holland Marsh farmers are a reticent bunch, but one way or another we'll get them moving again. I've been told my daughter is alot like me, God help her!!! lol

I'll let you know when the show is to be televised. Thanks again for your support!

Joe Dales said:
Hi Avia: This sounds like a great way to get the realities of farming to the consumers. Let us know when the shows are available online and we will try to help promote them. Great work. Give you daughter a high five from all of us.

Joe
Permalink Reply by Roadrunner on September 20, 2009 at 2:24am
Good work Avia and family.

We cash crop and city folk can't really relate to corn or beans...maybe wheat but that is a stretch.
Carrots and lettuce are food they recognize and know so I love the "we pulled carrots...and started eating them..."
I am looking forward to watching the show.

▶ Reply to Discussion

RSS

Agriculture Headlines from Farms.com Canada East News - click on title for full story

Canada-U.S. Trade Dispute Raises Concerns for Agri-Businesses

A Canadian Federation of Independent Business survey warns that ongoing Canada-U.S. trade tensions and tariffs threaten the viability of many affected cross-border agri-businesses.

New Canadian tariffs take effect against the U.S.

These levies include multiple ag items

Pulse Market Insight #305 – September 4, 2026

Black Sea Disruptions Shift Pulse Demand Toward Canada Over the past several years, Russia has grown into one of Canada’s largest competitors in pulse markets, especially for yellow peas into China and India, along with growing volumes of lentils and chickpeas moving into Turkey and South Asia. That’s what makes the current barriers to shipping out of the Black Sea region so important for the year ahead. The situation could change quickly, but for now the disruptions are limiting movement from two major exporters at the very time importers are lining up new-crop coverage. The early market signals suggest that demand is starting to shift toward Canada. The disruptions are landing in a year when pea supplies were already tightening. Production among major exporters is forecast just under 10.0 mln tonnes, down almost 1.5 mln tonnes from last year’s peak, with the largest declines in Canada and Russia. Effective export availability will shrink even more than the production numbers sugges

Amazing Agriculture Adventure Returns to Bring Hands-On Agriculture Learning to Manitoba Students

Agriculture in the Classroom–Manitoba (AITC-M) is pleased to announce the return of Amazing Agriculture Adventure (AAA), taking place September 22–25, 2026, at the Bruce D. Campbell Farm & Food Discovery Centre. This multi-day, interactive program gives Manitoba students the opportunity to experience agriculture firsthand through hands-on, curriculum-connected learning. Students connect directly with farmers, agriculture professionals and industry experts while exploring how agriculture connects to the food they eat, their communities, the environment and their everyday lives. This year, 1,100 students from 41 classrooms will participate in Amazing Agriculture Adventure, engaging in activities designed to spark curiosity, build agricultural literacy and create meaningful connections to Manitoba’s agriculture and food sector. “Amazing Agriculture Adventure brings agriculture to life through hands-on experiences, helping students discover where their food comes from and explore opport

Minister MacDonald announces up to nearly $895,000 to develop and test new clean technology to benefit Canada's indoor agriculture sector

Today, while visiting Hydragreens Produce Ltd. in Calgary, the Honourable Heath MacDonald, Minister of Agriculture and Agri-Food, announced funding of up to $894,673 for SmartGRO Bioengineering Inc. (SmartGRO) under the Agricultural Clean Technology (ACT) Program – Research and Innovation Stream. Building on the recently announced $3.2-billion National Food Security Strategy and its $750 million dedicated to controlled environment agriculture, this investment will help the Calgary-based start-up to develop and test new clean lighting technology to make year-round indoor agriculture more energy-efficient and environmentally friendly. SmartGRO is developing a unique system that uses ultra-fast pulsing LED lights, combined with plant sensors and artificial intelligence (AI). The sensors collect information about the plants such as temperature, health, and growth, and the AI then changes the lighting to give the plants exactly what they need to thrive. Unlike regular LED lights that stay

© 2026   Created by Darren Marsland.   Powered by

Badges  |  Report an Issue  |  Terms of Service