Ontario Agriculture

The network for agriculture in Ontario, Canada

We're very excited here in the Holland Marsh. There is a new television show, Fresh Life, airing on SUN TV, and they are featuring the Holland Marsh in several episodes. The film crew has been in the Marsh since Monday filming different farmers and their crops. It's been really exciting. I have to share this story with you. On Monday when they first arrived at our farm we were combining carrots, and I had been working on the back of the combine with our farm assistant, Rick, (he's new to our farm) I was showing him what he is expected to do while working on the back. It was windy, warm and VERY dusty. My face was caked in muck, and the makeup lady, Brandie, asked if I wanted makeup. I asked her if she thought that would really help. lol We all laughed and left my face alone. I'll tell you one thing though, farmers really need to get the word out to consumers about what we REALLY do, and HOW we do it. These people were absolutely amazed, and some of the misconceptions about farming practices have been cleared up. Now, if we could just get some more government officials to come out and see, and learn about agriculture (all sectors), then maybe we wouldn't remain a "junior portfolio" with the Federal cabinet.

Views: 116

Reply to This

Replies to This Discussion

"farmers really need to get the word out to consumers about what we REALLY do, and HOW we do it. These people were absolutely amazed, and some of the misconceptions about farming practices have been cleared up."

Excellent work Avia. That is what we try to do each time we have friends and family from the urban areas visit. Do you know when Fresh Life will be airing or how to catch the episodes?

Wayne Black
Hi Wayne. Well, it's not all me, but thank you. My husband and I are members, and I am a director on the board of the Holland Marsh Grower's Association (we have an amazing board), and an equally awesome executive director, even though he likes to downplay his part in what we are doing. Believe me, anyone who will lend me their ear gets an ear full. We'll educate them one at a time! As for Fresh Life, it will be airing on SUN TV probably around November. Marty told me it will take a couple of months for editing, etc. In total the Holland Marsh is to be featured in 13 episodes, I will be in 4 of those!! I'll keep you posted through Ontag. They will also be doing segments on cheese, chefs, etc. . It's been one heck of a summer. I had an opportunity to meet the Prime Minister's wife this summer, and gave her a copy of a book about the Holland Marsh. The following week we had an opportunity to meet the Prime Minister himself. I spoke with him briefly, as well as Mr. Hudak. I think we are doing something in Queen's Park in October, where I plan to do more talking.

As an aside, our kids are always hearing me rant about how little the general public knows about what we do, and I guess some of that has rubbed off. My daughter is in Grade 11, and the teacher was talking about all the pesticides, etc that are on vegetables. Somehow the teacher made a specific reference to onions (we grow onions and carrots so Amanda knows what goes on) anyway, Amanda put up her hand and corrected the teacher. Advising her that 60 days before harvest no "pesticides" (weed spray) are sprayed on the crop. The class was silent, and the teacher stood corrected. One for the farmer's kid!!
Hi Avia: This sounds like a great way to get the realities of farming to the consumers. Let us know when the shows are available online and we will try to help promote them. Great work. Give you daughter a high five from all of us.

Joe
Hi Joe. I think it's a great start regarding letting people know the realities of farming. One thing, well actually, two things that were priceless were when we pulled carrots out of the ground and started eating them, without washing them, just wiping them off, and then in a lettuce grower's field, we did the same thing, grabbed a head of romaine and started eating it--the looks on their faces, and just a little hesitation--priceless!

It seems our Holland Marsh farmers are a reticent bunch, but one way or another we'll get them moving again. I've been told my daughter is alot like me, God help her!!! lol

I'll let you know when the show is to be televised. Thanks again for your support!

Joe Dales said:
Hi Avia: This sounds like a great way to get the realities of farming to the consumers. Let us know when the shows are available online and we will try to help promote them. Great work. Give you daughter a high five from all of us.

Joe
Good work Avia and family.

We cash crop and city folk can't really relate to corn or beans...maybe wheat but that is a stretch.
Carrots and lettuce are food they recognize and know so I love the "we pulled carrots...and started eating them..."
I am looking forward to watching the show.

Reply to Discussion

RSS

Agriculture Headlines from Farms.com Canada East News - click on title for full story

Your Essential Ag & Country Directories are Here – Online and Ready!

The annual Ag & Country directories for Prairies and Ontario are now live online - these directories are your go-to resource for maximizing productivity and supporting rural living.

PigLEARN Expands Training Library with New Modules Focused on Handling, Health, and Safety

The Canadian Pork Council (CPC) is preparing to release a new set of training modules as part of its PigLEARN platform, continuing its push to provide practical, accessible education for workers entering the swine industry. Launched earlier this year, PigLEARN is an online learning platform designed to give new barn workers a strong foundation before stepping into day-to-day production tasks. The system was showcased this month at the Saskatchewan Pork Industry Symposium 2025. A Growing Library of Practical Swine Training Mark Fynn, Training Resources Coordinator with the CPC, says the platform has quickly grown to become a comprehensive resource. PigLEARN currently includes 86 training modules covering topics such as: Group sow housing Pig handling and movement Transport preparation Euthanasia protocols Farrowing unit procedures General barn workflows Each module includes built-in knowledge checks and is available in multiple languages—including English, French, Tagalog, Spa

Countdown to Christmas -- Farms.com Holiday Calendar Brings Fun for the Whole Family

Farms.com is helping farm families celebrate the season with its Holiday Countdown Calendar! Starting December 1, click each day to reveal festive surprises.

Stronger Together: How Collaboration Is Transforming Swine Disease Preparedness in Western Canada

The Saskatchewan pork sector is entering a new era of disease preparedness as producers, veterinarians, and government partners work more closely than ever to guard against both endemic and foreign animal diseases. At the recent Saskatchewan Pork Industry Symposium 2025 in Saskatoon, provincial leaders highlighted how coordination and communication across the industry have strengthened dramatically over the past decade. The message was clear: no single group can tackle swine disease alone. A Shift Toward Shared Responsibility According to Saskatchewan’s Chief Veterinary Officer, Dr. Stephanie Smith, one of the biggest changes in modern animal health management is the move toward industry-wide integration. Collaboration isn’t just encouraged — it’s becoming the standard. Canada’s evolving structures, including national and provincial surveillance networks and the development of Animal Health Canada, are enabling faster information flow, better detection of disease trends, and more c

Ontario Hog Market Trends: Prices Continue to Ease as 2025 Wraps Up

Ontario hog markets continued their late-fall softening trend in the week ending November 28, with formula prices, cutouts, and feeder pig values all posting declines. Here are the key developments producers need to know. Ontario Market Prices Slide Again The 100% Base Formula Price dropped to $209.29/ckg, down from $218.13 the previous week — its lowest level in several weeks. Average dressed hog pricing settled at $259.22/ckg, with highs of $288.87 and lows of $226.11. Weekly dressed weight averaged 108.54 kg, and total hog marketings reached 118,407 head, a strong figure relative to this time last year. Weaned and feeder pig prices softened alongside formula declines: Weaned pigs: $54.42 Feeder pigs: $86.33 Canadian Slaughter Strong; Provincial Prices Ease Canadian hog slaughter remained robust at 456,721 head, well above year-ago levels. Provincial prices reflected the broader softness: Quebec Pool: $205.10/ckg Manitoba Hog Value: $229.20/ckg The Canadian dollar strengt

© 2025   Created by Darren Marsland.   Powered by

Badges  |  Report an Issue  |  Terms of Service