Ontario Agriculture

The network for agriculture in Ontario, Canada

Sandy and I watched Food Inc. on the CBC.  Did anyone else see it?  How did make you feel?

 

I am not sure how I feel about it, they made some interesting points.

The movie makes the large agri business firms look bad....that is who they are targeting.

 

They claim modern technology and large scale has some negative consequences - ecoli, overweight kids....

 

Here is the movie trailer,

 

Views: 445

Reply to This

Replies to This Discussion

Overweight kids - yup, part of modern agbiz technology includes strapping some poor, skinny kid into a chair and, against their will,  ramming an endless stream of Big Macs and Baconators down their throat with the sole and inevitable consequence of causing childhood obesity. On their own, these poor, overweight kids would never do anything to contribute to their own extra poundage.

 

Thus, they are completely absolved of personal responsibility for their agbiz industry-induced, unhealthy physical state.

 

Therefore, it is clear that personal eating choices have nothing to do with society's obesity epidemic.

 

Well at least that's what Eric Schlosser and Michael Pollan types would have you believe . . .

 

"The average consumer does not feel very powerful . . .the exact opposite", says the driver of the mini van while the mother and child? (@1:23) sit there and chow back on fast food. Were they powerless to choose a healthier kind of meal?

 

It is self-contradictions and lies like this, interspersed with half truths and misrepresented facts, that destroys any credibility that the producers of Food Inc. so desperately try to achieve. The trouble is, this type of media strikes a chord with the ill-informed consumer of today.

 

What really trips my trigger on this issue is that the consumer totally fails to acknowledge or understand their part in driving agricultural practices to what it has become today. The consumers that support the big stores offering the lowest prices are 99% at fault for driving modern into an "economy of scale" type of production.

 

They want cheap food - well, they get cheap food, but the way it is mass produced is part of the hidden cost.

 

 

Interesting points John,

 

If anyone wants to watch it online...it is on the CBC.ca site.

 

http://www.cbc.ca/documentaries/passionateeyeshowcase/2010/foodinc/

 

Happy New Year,

 

Sandy

 

 

Good points John but I also believe people need to be reminded of the evolution of agri-business through the political process.

 

One person that stands out is Dr. Earl Butz, Sec. of Agriculture under Pres. Nixon and Ford.

 

His mantra which is refective of his persona:  "Get big or get out".

 

Agri-business took a firm root under his tenure, corn production exploded and the use of high fructose corn syrup became a cheap and effective additive to the exploding "fast food" businesses.

 

And he was also noted for the quote: (Time magazine November 11, 1974) 


"Food is a weapon. It is now one of the principal tools in our negotiating kit".  (this from the U.S.A. Sec. of Agriculture!!!!)

 

So it just begs the question...... If food is a weapon... who are the intended targets? ... and to what end?

 

John Schwartzentruber said:

Overweight kids - yup, part of modern agbiz technology includes strapping some poor, skinny kid into a chair and, against their will,  ramming an endless stream of Big Macs and Baconators down their throat with the sole and inevitable consequence of causing childhood obesity. On their own, these poor, overweight kids would never do anything to contribute to their own extra poundage.

 

Thus, they are completely absolved of personal responsibility for their agbiz industry-induced, unhealthy physical state.

 

Therefore, it is clear that personal eating choices have nothing to do with society's obesity epidemic.

 

Well at least that's what Eric Schlosser and Michael Pollan types would have you believe . . .

 

"The average consumer does not feel very powerful . . .the exact opposite", says the driver of the mini van while the mother and child? (@1:23) sit there and chow back on fast food. Were they powerless to choose a healthier kind of meal?

 

It is self-contradictions and lies like this, interspersed with half truths and misrepresented facts, that destroys any credibility that the producers of Food Inc. so desperately try to achieve. The trouble is, this type of media strikes a chord with the ill-informed consumer of today.

 

What really trips my trigger on this issue is that the consumer totally fails to acknowledge or understand their part in driving agricultural practices to what it has become today. The consumers that support the big stores offering the lowest prices are 99% at fault for driving modern into an "economy of scale" type of production.

 

They want cheap food - well, they get cheap food, but the way it is mass produced is part of the hidden cost.

 

 

John you will find that the food is more extensive in poor suburbs and more fastfood franchisers than the white collar areas of a city. Ads are in the kids faces, from the day they sit in front of the TV.  Low income people have no choice, but to buy these foods, a person living on the dole or minum wage, are living on credit as it is.  It is alright to sit in an ivory castle and throw rocks. You have limited resources, pack the kids up and go to the farmers market an hour down the road the will cost you a hundres bucks all up, or go to Walmart and MacDonalds cost you 50.
Let me tell you a little story about Wollworth coming to town, with in a year they got the local council to close the local market though bylaws. Two butcher shops and three independanthree grocery stores closed who bought of local farmer, milk, fruit and vegitables and meat. My father's was one of the butcher shops. 
John Schwartzentruber said:

Overweight kids - yup, part of modern agbiz technology includes strapping some poor, skinny kid into a chair and, against their will,  ramming an endless stream of Big Macs and Baconators down their throat with the sole and inevitable consequence of causing childhood obesity. On their own, these poor, overweight kids would never do anything to contribute to their own extra poundage.

 

Thus, they are completely absolved of personal responsibility for their agbiz industry-induced, unhealthy physical state.

 

Therefore, it is clear that personal eating choices have nothing to do with society's obesity epidemic.

 

Well at least that's what Eric Schlosser and Michael Pollan types would have you believe . . .

 

"The average consumer does not feel very powerful . . .the exact opposite", says the driver of the mini van while the mother and child? (@1:23) sit there and chow back on fast food. Were they powerless to choose a healthier kind of meal?

 

It is self-contradictions and lies like this, interspersed with half truths and misrepresented facts, that destroys any credibility that the producers of Food Inc. so desperately try to achieve. The trouble is, this type of media strikes a chord with the ill-informed consumer of today.

 

What really trips my trigger on this issue is that the consumer totally fails to acknowledge or understand their part in driving agricultural practices to what it has become today. The consumers that support the big stores offering the lowest prices are 99% at fault for driving modern into an "economy of scale" type of production.

 

They want cheap food - well, they get cheap food, but the way it is mass produced is part of the hidden cost.

 

 

Sorry, I'm kinda slow on the uptake here.

 

So, please make something clear for me - How many dollars does it cost to pay for a meal for a family of four at McDonald's? How many dollars does it cost to buy a package of hamburger buns, a head of lettuce and 2 lbs. of ground beef?

 

Numbers, please.

 

Torronto prices as of today 11 Jan2005
Mince beef 12.79 per kg converted to 4 Ilbs $25.59

head of lettuce $4.99

hambers buns 1.00 by 4 $4.00

Total $31.08 tax not included

 

$5 for a big mack x 4 $20 and no washing up or cooking.

 


John Schwartzentruber said:

Sorry, I'm kinda slow on the uptake here.

 

So, please make something clear for me - How many dollars does it cost to pay for a meal for a family of four at McDonald's? How many dollars does it cost to buy a package of hamburger buns, a head of lettuce and 2 lbs. of ground beef?

 

Numbers, please.

 

If I am not mistaken, you priced enough ground beef and lettuce to make at least 16 Big Macs, if not Quarter pounders. Maybe the real problem is that some fast food/fat food shoppers cannot do math and comparative shopping and don't like cleanup...

Here is what happens when someone declines to take responsibility for her/his own personal condition -

 

http://www.youtube.com/watch?v=V168xofxgu0

 

 

Where are you buying your ground beef from?  MacDonalds big mac does not have extra lean ground veal meat, and only has (2) patties, which does not add up to 1 lb of meat.  You can buy a head of lettuce for $2 and make at least 10 hamburgers with it also (thats a lot of lettuce).  People just like to make excuses for not having to put the effort into making your own dinner. It is a lot cheaper to eat at home, really cheap if you shop for your ingredients.   People just like everything to be convenient, and shop usually at a big box store also.  You forgot about the cost of driving to the restaurant (ie fuel, mileage on vehicle etc.)
Prices are from the net from Torronto, the conversion is from Kg to pounds. As for the prices they may vary depending on the competition. I went to Hearst today one suppermarket in the town. Head of lettus $3, 4bls of Beef mince $24.05, hamburgar buns pack of 6 $6.00. Total $31.05. Distance travel 30km. Yes you may get more, I have no quarms that eating at home you may get more for your dollar. But when you are unemployed, living on the pension, or a single mother with five kids to five fathers, a old pensioner in a flat depress as shit and a Mac ad comes on. As Andy says people want convience, and if your are given the illution, that is cheap at fast food place.

Reply to Discussion

RSS

Agriculture Headlines from Farms.com Canada East News - click on title for full story

Crop quality, market access and what’s at stake this harvest

Register for Keep it Clean’s webinar on pre-harvest tips to produce market-ready crops. Keep it Clean will host a webinar on Wednesday, July 30 at 11 a.m. CDT to inform Canadian growers, agronomists and retailers of key on-farm practices to avoid unacceptable product residues and answer any questions to help protect the marketability of Canada’s canola, cereal and pulse crops.  Registration for the webinar, which will include a live Q&A with experts, is now open.  The webinar will dive into key practices, including how to properly stage crops for pre-harvest glyphosate application, why it’s essential to follow pre-harvest intervals (PHIs) and how to scout effectively for disease.   “Applying a product like pre-harvest glyphosate for weed control too early can lead to unacceptable residues in harvested grain, putting market access at risk,” says Krista Zuzak, Director, Crop Protection and Production at Cereals Canada. “Following label directions - like waiting until grain moisture i

A&W Food Services of Canada Inc. Announces Appointment of New Director

A&W Food Services of Canada Inc. (TSX: AW) ("A&W") is pleased to announce the appointment of Darin Harris as an additional Director, effective August 15, 2025. Mr. Harris brings a wealth of experience to A&W and is currently the Chief Executive Officer of Goddard Systems, LLC, a franchise network of more than 640 franchised private childcare and early childhood education centers across the USA. Prior to taking the leadership role at Goddard, Mr. Harris served as Chief Executive Officer of Jack in the Box Inc. Prior to that, Mr. Harris served as the Chief Executive Officer of Del Taco Restaurants, Inc. following its acquisition by Jack in the Box in March 2022. Mr. Harris also previously held the Chief Executive Officer role at Cici's Pizza, as well as at shared workspace provider IWG, which runs Regus and Spaces. Past leadership roles also include those held at Arby's Restaurant Group, Inc., Captain D's Seafood, Inc, and Pizza Hut. Mr. Harris is currently a Director of Hasbro and pre

Genesis Fertilizers Announces Appointment of New CEO and Director

Genesis Fertilizers is pleased to announce that Mr. Derek Penner has been appointed President and Chief Executive Officer of Genesis Fertilizers GP Inc., the general partner of Genesis Fertilizers Limited Partnership (Genesis Fertilizers). Derek has also been appointed a director of the company. The other members of the Board are Ian Craven, Kathy Jordison and Garth Whyte, all of whom are independent directors, and Jason Mann. Mr. Whyte is currently the Interim Chair of the Board. Derek is a Chartered Professional Accountant (CPA, CA) and brings more than 20 years of senior financial, strategic and operational leadership experience in both Canada and international markets. His previous roles include Chief Financial Officer and later President and Chief Executive Officer of Monsanto Canada, as well as Director of Strategy and Licensing for Monsanto's Europe, Middle East and Africa business based in Switzerland. Mr. Penner also served as Chief Executive Officer of one of Canada's larg

Pork Council Joins Farm Advocacy Group

The Canadian Pork Council joins the Canadian Federation of Agriculture, enhancing collaboration, advocacy, and unified national representation for farmers across Canada’s agriculture sector.

David Wiens Re-elected President of Dairy Farmers of Canada

Manitoba dairy farmer David Wiens was re-elected to a second two-year term as President of Dairy Farmers of Canada at the organization’s Annual General Meeting in Toronto on Wednesday.

© 2025   Created by Darren Marsland.   Powered by

Badges  |  Report an Issue  |  Terms of Service